Claude Basics — Free Webinar · Good Circle Marketing

A free live webinar for people who want to use Claude well

CLAUDE
BASICS

In one hour, we'll cover what Claude is, how to set it up right, and what most people miss the first time around. Then we'll build something live, start to finish.

Free·Live·60 Minutes
Wednesday, September 2  ·  1:00 PM Central

Why This Session Exists

Most people who try Claude do the same thing: open it, type a prompt, get something back, and close the tab. They've technically used it. But they haven't set it up, they haven't explored what's inside, and they're not sure how it compares to the other tools they've already tried.

When Claude is configured right and you know how it works, the difference is real. When it isn't, you keep wondering if you're missing something.

This session answers the comparison question, walks through setup, surfaces the features most users skip, and then builds something live so you can see exactly how it runs in practice.

Four topics. One hour. All Claude.

What We'll Cover

01

Where Claude Fits

You've probably tried ChatGPT, Gemini, or something else. We'll put Claude in context next to those tools, explain what's different, and help you figure out when to use which.

02

Proper Claude Setup

There's a right way to configure Claude before you start using it, and most people skip it entirely. We'll walk through the setup so it's working from the first prompt, not the fifteenth.

03

What Most People Skip

Claude has features and options that don't get talked about much. We'll cover the ones that make a real difference in your day-to-day work, so you're not leaving capability on the table.

04

A Live Build

We'll take one real task and watch it go from blank page to finished draft, live. You'll see the whole process, including how we write the prompt, what we adjust, and how it comes together.

Who This Is For

This session is for the person who wants to get real use out of Claude, whether or not they've used it before.

  • You've tried AI tools but haven't landed on a workflow that sticks
  • You've opened Claude a few times but haven't set it up or explored what's inside
  • You want to see someone else build with it before committing to your own approach
  • You lead a team and want everyone using AI in a consistent, sensible way

Built to
Use Well

Kathryn Good

Who's teaching this

Kathryn Good

Kathryn Good has spent more than 20 years in marketing and leads Good Circle Marketing, a Gallatin, TN team that builds marketing systems for small businesses, nonprofits, churches, and schools. She teaches organizations across Tennessee how to use AI without losing their voice. This session is built around the same process she uses when introducing Claude to a client or team.

What's Included

  • 60-minute live session Interactive, with time for your questions.
  • Replay access We'll send a recording after the session.
  • Plain-language teaching No tech background needed. If you can type, you can keep up.

Frequently Asked Questions

Do I need a Claude account before the session?

It helps to have one, but you don't need to set anything up beforehand. We'll walk through account setup and configuration as part of the session.

Is this only for people new to AI?

Not necessarily. Even if you've used ChatGPT or other tools, this session is specifically about Claude, including setup, features, and how to use it well day to day.

Will there be time for my questions?

Yes. The session is live and interactive. There's time built in for questions.

What if I can't make it live?

Register anyway. We'll send a recording after the session.

Cost: Free

One Hour.
Answers that Help.

Register, show up on September 2, and leave with a clear picture of how Claude works and what it can do for your work.

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